For Roma, severe PMS came with unanswered questions and quiet frustration. What she found instead of real answers was a system that told her to just “manage it.”

A biotech scientist by training, Roma turned that frustration into inquiry, digging into the research and uncovering what the science had long suggested but rarely centered: the gut is not a bystander in the PMS story, it’s the main character. 

Her work led her to explore how the gut communicates with our hormones and brain through what she later coined as the Premenstrual Pathway, the interconnected gut-hormone-brain network that influences how we feel throughout the month.

Pinkmatter was born from that discovery and the resilience to challenge the status quo. It’s a science-first, lived-experience-based approach to PMS care that refuses to normalize suffering and insists we deserve better.